We worked with founders Hayley Dineen and Lana Van Brunt to create the identity and packaging system for Sackville & Co., a female-founded cannabis brand designed to challenge what products marketed toward women had come to look and feel like. Rather than leaning into the precious, overly feminine cues common to the category, we built a brand that felt bold, design-conscious and genuinely reflective of the culture it was made for.

From cannabis goods and smoking accessories to apparel and campaign work, we extended the brand across every touchpoint, creating a visual world that spoke to women without pandering to them. The result helped carve out a more authentic, expressive space within cannabis culture.

Custom Lettering: Bobby Engvall
Photography: Luna Khods